While working on another piece for this blog, I came across this great video from a rather old series of Harvard Business School videos. Please find my comment below.
If you want to save lot of money for executive education on strategy, just have Prof. Porter explain the generic strategies, 5 forces and details of a low-cost strategy. A truly great lecture.
In summary, every company has to watch out for five forces that shape the profitability of every industry. Although the 5 forces are often criticized for not capturing change or government regulations, Porter mentions these factors in his review. He also brushes over what he calls the generic strategies. This is a 2×2 matrix of scope (narrow/broad) and advantage (differentiation/low-cost), which allows a positioning and survival of several competitors in the same industry. I know people insisting on “lowest cost” but Porter talks about this, too. The main idea is that one has to pick a strategy and then follow through.
The examples and interviews he uses to illustrate a low-cost strategy might be a bit outdated, but one gets the point.
RichStrategy 
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